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August 2025

Sales

Pivot or Perish: Seizing Your Advantage in the Wake of Policy Changes

Read on: My website Read time: 2 Minutes In our everyday world of business (and life), there are things that we can control, and then there are things we can’t control. And you adapt to the changes that you didn’t see coming. This week, we are looking at how policy Read more

By W Stowell, 6 months ago
Sales

The Psychology of Yes: The Hidden Forces Behind Every Purchase

Read on: My website Read time: 2 Minutes Money doesn’t fall from trees. This week, we are stepping into your customers’ shoes and looking at it from their perspective. More importantly…the buying process. We concentrate so heavily on making sure that we do our part to position ourselves for success Read more

By W Stowell, 6 months ago
Sales

Mastering the Long Game: How to Win Leads Before They’re Ready to Buy

Read on: My website Read time: 2 Minutes Ever notice that when a prospect says, “Not now,” or “I’m not ready yet” most people vanish like they were never there? I used to make the same mistake: check in every few months, drop a newsletter, and hope something sticks. Problem Read more

By W Stowell, 7 months ago
Sales

90% Listening, 10% Talking: Build Trust Before You Talk Business

Read on: My website Read time: 2 Minutes I was at a conference in New Orleans in November last year, and a good friend of mine (active duty Navy officer) decided to tag along with me. We were about to go to a networking event as part of the conference Read more

By W Stowell, 7 months ago
Recent Posts
  • The Invisible Handshake
  • The Importance of Executive-Level Sponsorship
  • From One-Shot AI Prompts To Packing Some Serious Punch
  • Stop Chasing Neutral Stakeholders: Find Your Real Champions and Identify Your Blockers
  • Board Roles Without Internal Alignment: Choose Wisely or Pay the Price
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Recent Post

The Invisible Handshake

February 24, 2026 No Comments

Read on: My website Read time: 2 Minutes I asked a senior executive at a government agency what their biggest turnoff is when they meet a customer. “Dirty and unpolished shoes.” “Really? That’s the biggest turnoff?” I replied. “Yes. If they cannot keep something as simple as their shoes shined