Read on: My website Read time: 2 Minutes I asked a senior executive at a government agency what their biggest turnoff is when they meet a customer. “Dirty and unpolished shoes.” “Really? That’s the biggest turnoff?” I replied. “Yes. If they cannot keep something as simple as their shoes shined Read more
Read on: My website Read time: 2 Minutes The power of a phone call…can make all the difference in the world. Every CEO loses deals. The ones that haunt you are not the ones you fairly lost; they are the ones you never got the chance to touch. The contract Read more
Read on: My website Read time: 2 Minutes You already know that AI can give you answers. What most people still miss is that it can give you much better answers if you learn how to talk to it. Most teams treat AI like a vending machine. They drop in Read more
Read on: My website Read time: 2 Minutes You are losing deals you should be winning. Not because your product is weak. Not because your price is wrong. But because you are spending time and energy on people who will never champion you, while ignoring the ones who actually matter. Read more
Read on: My website Read time: 2 Minutes You did not realize it was happening. A promise here. A contradiction there. A confused business development team. A lost client. By the time you saw the damage, it was already done. That board role you took to build credibility? It destroyed Read more
Read on: My website Read time: 2 Minutes Two years ago, I asked a CEO and a Senior Vice President a simple question: How important is culture to your business? Their answer: Culture does not matter. We hire good people. They do their jobs. That is enough. I should have Read more
Read on: My website Read time: 2 Minutes Welcome to 2026. You are back in your rhythm. Calendar is filling up. Inbox is live again. Teams/Slack messages are non-stop. The machine is running. But here is the question nobody wants to answer honestly: What are you actually going to do Read more
Read on: My website Read time: 2 Minutes You spent hours creating that presentation. Days writing that white paper. Weeks refining that SOP. But here’s the problem: Most people won’t read it. They’ll skim. They’ll bookmark it “for later.” They’ll move on. Unless you give them something they can see Read more
Read on: My website Read time: 2 Minutes Clear communicators aren’t lucky. They have a system. Here’s an uncomfortable truth: your readers give you about 26 seconds. Smart Brevity is the methodology born in the Axios newsroom — rooted in deep respect for people’s time and attention. It works just Read more
Read on: My website Read time: 2 Minutes We are coming up on the end of 2025 (already). Reflecting back on the year…ask yourself this. What is the most expensive mistake you’re making right now, and you made in 2025? Your best customers are being courted by your competitors right Read more
