sales strategy

Read on: My website Read time: 2 minutes Ever taken a blindside hit? I have taken these hits more times than I can count playing rugby. It’s no fun (at all). It takes me a second to catch my breath, get back on my feet, and get my head back Read more…

Read on: My website Read Time: 2 Minutes In today’s fast-paced business landscape, every second counts. A recent study reveals that 78% of new business goes to the first company to respond to a lead. This underscores the critical importance of rapid response times in converting inquiries and leads into Read more…

Read on: My website Read time: 2 minutes One of the most important aspects of any sales engagement, whether it’s a lead, conversation at a networking event, meeting, you name it, is what happens after the engagement. The follow-up. You are running on that high, told your team, and your Read more…

Read on: My website Read Time: 2 Minutes Gif by hamlet on Giphy Continuously Building the Right Relationships You don’t want to lose an opportunity because you and your company didn’t know who was making the decisions. Ever. How strong is your relationship with the potential customer? I mean how Read more…

Evaluating and Enhancing Your Sales Funnel Read on: My website Read Time: 3 Minutes The most painful part of any sales funnel, is actually evaluating your funnel. We all have sales funnels, and we input data on a daily/weekly/monthly basis. However, if that data isn’t useful or helping us move Read more…

Your Email Health is Critical. Read on: My website The 4 words you never want to hear (or say) are: “Check Your Spam Folder.” Well…there are many other 4 word combinations out there, but let’s just stick with emails for now. Emails are critical for communication with your existing customers, Read more…

Read on: My website Read Time: 3 minutes Every year you have a list of tradeshows/conferences/events that you and your company attends and/or has a booth at. It’s a significant expense and there’s an expectation that leads should be generated out of each conference.. It’s not necessarily a bad thing. Read more…

Wishing you a safe and happy holidays. As the holidays swiftly approach, we wish you a wonderful time with your friends, colleagues, and family. We hope you can kick back, relax, and recharge so you can kick off 2024 on the right foot. We appreciate your partnership and collaboration throughout Read more…

Reflect and Focus Forward in 2024 WELCOME Welcome to “Hustle in the Darkness”, Cribworks’s weekly newsletter, a collection of stories, data points, and more all centered around sales, sales optimization, and business development (internal and external). We want to make you more successful in and out of growing your accounts, Read more…